For the 1984 Los Angeles Olympics, the slogan and emblem featured Stars in Motion. In the 2028 version of the Games, it’s now Stars Align.
The organizers explain, “The idea is simple: the stars align when dedication meets a generational moment. In 2028, that means athletes, coaches, organizers, partners, small businesses and volunteers bringing years of preparation to the world’s sports and entertainment capital, where supporters from around the globe will gather as Los Angeles hosts a historic third Olympic Games and its first-ever Paralympic Games. Together, they’ll create the memories people carry with them long after the Games end.”
Stars in Motion
“Los Angeles is the place where dreams take flight, and the Olympics show us what’s possible when the world unites. ‘Stars Align’ is a call to action, whether you’re an athlete at the peak of your skill, a volunteer welcoming the world to these Games, or a fan cheering passionately from the stands. We can’t wait for the stars to align in 2028 so we can share this moment with everyone,” said LA28 Chairperson and President Casey Wasserman.
“Stars Align” debuts in a film accompanied by the Red Hot Chili Peppers’ hit “Can’t Stop,” bringing together unforgettable Games moments and the spirit of LA.
It features the landscapes and landmarks of Los Angeles, from cultural icons such as the Hollywood Sign and Griffith Observatory, alongside the city’s sunsets and communities that call LA home.