Have you been putting off buying that new helmet? You shouldn’t, especially if you’ve had a fall in your current helmet, or had it for more than five years.
The ninth annual Riders4Helmets International Helmet Awareness Day (actually days) to be held Aug. 18 and 19 offers opportunities for a minimum of 10 percent discounts on helmets at 340 retailers in 12 countries. Organizers expect as the final total will be more than the 680 retailers in 19 countries that participated in 2017 will take part this year.
“It is a testament to the continued need for educating equestrians on all aspects of helmet wearing that sees this year’s event on track to be our biggest event to date,” said Lyndsey White, the woman behind Riders4Helmets.
“I am absolutely overwhelmed at the continued support shown to the Riders4Helmets campaign by helmet manufacturers, retailers, and equestrians around the globe.”
“Back in 2010, when Riders4Helmets was founded and we hosted the first International Helmet Awareness Day, I never imagined that the campaign would inspire tens of thousands of equestrians to wear a helmet for the first time, and serve as a continued reminder to those who were already wearing a helmet, to ensure it is fitted correctly and that they replace it when appropriate.”
Riders4Helmets.com has teamed up with 17 helmet manufacturers this year, that will offer discounts on their helmets for two days only via their global retailer network. The brands that have committed are Champion, Charles Owen, Dublin, Eurohunter, Gatehouse, GPA, International Riding Helmets (IRH), Kask, KEP Italia, LAS helmets (Leslie Sutcliffe UK), One K, Ovation, Samshield, Tipperary, Trauma Void, Troxel, and Uvex.
Not only retailers in the U.S., but also Australia, Canada, Denmark, England, Ireland, Netherlands, New Zealand, Poland, Scotland, South Africa, Spain and Zambia have registered to participate in this year’s event.
International Helmet Awareness Day was founded in 2010 in the wake of of U.S. Olympian Courtney King Dye’s accident, which left her with a brain injury when she had a fall while not wearing a helmet. The aim was to educate equestrians on the benefits of wearing a properly fitting, secured and certified helmet.
Only retailers who register with Riders4Helmets will be eligible for restocking discounts from the participating helmet brands (please note – participating brands vary by country). You must register with Riders4Helmets and not with the helmet brands.
Equestrians are encouraged to visit www.riders4helmets.com Aug.18 and 19 to view the most current update, as participating retailers will continue to be added on a daily basis.